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Volume 9 Issue 1 - Apr-Jun, 1997

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ONE

April-Iune 1997

”‘3 COUNTRY

Vol. 9, Issue 1 Newsletter of the Baha’i International Community

“The earth is but one country, amt mankind its citizens”— Baha’u’llah

In Greece, NGOs sponsor a high—level gathering to promote forest protection.

@6

Earth Summit + 5: downbeat assessment of environmental progress stirs new calls for action.

12

Energized by Beijing and spiritual ideals, Bahé’is work worldwide to promote women’s advancement.

Review: Managing with the Wisdom of Love — Dorothy Marcie tells businesses why spiritual principles are profitable.

In Thailand, a home-

grown project assists a neglected people

In a remote district, grassroots work by Thai Baha’is becomes a catalyzing force in efforts to empower the Karen people

Rong Suppong, headman of Pongdln Village, and ms family.

OMKOI DISTRICT, Chiang Mai Province,Thai1and — Nine years ago, at the ageof 60, Boonphan Intawong began a series of trips up into this remote and mountainous district in northern Thailand to assist in the processes of social and economic development among the Karen people, an indigenous hill tribe that by many accounts had been long ignored.

“Many of the villages didn’t have schools,” said Mr. Intawong, a school teacher, now retired. “I felt that no one really cared about them.”

Mr. Intawong, who is a Baha’i, enlisted the help of other Baha’is in his hometown of Takham Neau, located in a valley just outside the Omkoi District. Over the course of 1988 and 1989, Mr. Intawong and his friends visited 26 villages in the district, talking about some simple spiritual principles that they believed could be a motivating force for advancement.

“We talked about the principles of unity and oneness, and how these ideas could build up the power of the community for development,” said Mr. Intawong. “When we first started going there, the area was very primitive. The people were scattered and disunited in their thoughts.”

Over time, according to Mr. Intawong and others, a larger sense of community was indeed generated in many of the 26 villages, creating new capacities for development. Others in the wider Baha’i community of (Continued on page 9)

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is published quarterly by the Office of Public Information of the Baha'i International Community, an international non-governmental organization which encom- passes and represents the worldwide membership of the Baha’i Faith.

For more information on the stories in this newsletter, or any aspect of the Bahé’i International Community and its work, please contact:

ONE COUNTRY

Bahé’i International Community — Suite 120 866 United Nations Plaza New York, New York 10017 U.S.A. ‘

E-mail’: 1country@bic.org http://www.onecountry.org

Executive Editor: Ann Boyles

Editor: Brad Pokorny

Associate Editors:

Nancy Ackerman (Moscow) Christine Samandari-Hakim (Paris)

Kong Siew Huat (Macau) Guilda Walker (London)

Editorial Assistant: Veronica Shoffstall

Subscription inquiries should be directed to the above address. All material is copyrighted by the Baha'i International Community and subject to all applicable international copyright laws. Stories from this newsletter may be republished by any organization provided that they are attributed as follows: “Reprinted from ONE COUNTRY, the newsletter of the Bahé‘i International Community."

ISSN 1018-9300

Printed on recycled paper®

ONE COUNTRY / April-Iunc 1997

The Imperative for Moral Education

The case for moral education is made most starkly by asking: Would this century’s notorious death camps and campaigns of ethnic or racial purging have occurred if the world’s population had achieved a higher level of moral development?

Beyond such dramatic examples, even a cursory glance at current global concerns points to the need for a renewed emphasis on developing in every individual an inner guide, an ethical vision, or, as many com- monly say now, a “moral compass.”

Consider the degree to which emerg- ing democracies will require the Vigorous, enlightened and principled participation of their entire citizenry if they are to be success- ful. Or the n e c e s s i ty for businesspeople to moderate their con- cern for profits with human—centered val- ues if the world’s current preference for the market system is to avoid a catastrophic polarization of wealth.

Or consider the dissipation of human capital that now occurs in the quest for an untempered and narcissistic materialism. Cultivated through world-girdling media, the attitudes conveyed by such an outlook implicitly condone drug and alcohol abuse, unrestrained sexual appetites, and other self—centered pursuits. Such attitudes ulti- mately degrade the individual and bring harm to family, friends and neighbors.

These and other trends cry for a collec- tive reﬂection on the necessity of and the means for the promotion of moral develop- ment on a global scale. And, accordingly, many have called recently for the adoption of a global ethic, a universal moral vision appropriate for our new age of human inter- dependence.

Yet the idea of promoting specific mor- als or values is a controversial one, espe- cially in this age of humanistic relativism. Too often in the past, campaigns to promote morality have been associated with repres- sive religious practices, oppressive political ideologies or narrow and limited visions of the common good, as based on a particular nationalistic, cultural or ethnic framework.

Perspective

The key to resolving this controversy lies in recognizing that there are, essen- tially, two approaches to the promotion of moral behavior. The first, which is the tra- ditional approach, lies in the formulation of a code of conduct, in which “rules” are given to individuals and “enforced” by vari- ous authorities (such as police or priests).

Sadly, despite the good intentions of the authoritarian approach, it has too often led to the excesses —— or failed utterly, as when so-called “civilized” societies engage in genocide. As well, there will always be clever lawbreakers who will escape detec- tion and punishment. Of course systems of law cannot be rejected entirely; indeed, our nascent world civilization requires that new institutions to promote justice be estab- lished at the global level. Yet it is also clear that something more is needed.

The second approach to moral devel- opment lies in a direction that seeks to empower individuals to develop their own moral conscience, such that they will per- sonally make the “right” decision and fol- low the “right” way of life — even at the sacrifice of their immediate interests.

It is the second approach that needs to be fully examined and pursued in any course of action to promote moral education and development. For this approach, which upholds the inherent dignity of all individu- als and indeed recognizes their intrinsic worth and capacity, is more consonant with the dominant principle of our age: the one- ness of humanity.

In truth, it is the principle of oneness that must now become the foundation for all ethics. For while there are common moral principles that have been in the past and will continue to be important planks in any program of moral education — prin- ciples such as the imperative for honesty, the injunction against theft, and the con- demnation of violence — it is also clear that the growing momentum towards world unity impels us to consider again the rela- tionships among all.

For example, goodness, when defined in passive terms (to mind one’s own business and not to harm anyone), is simply inadequate in an age of interdepen- dence. Likewise, limited concepts of good

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[Page 3]ONE COUNTRY / April—Iune 1997

—— national good, corporate good, tribal good —- are insufficient when our neigh- borhood has become global.

Reﬂection on these two key concepts — that each individual must develop his or her own inner guide and that all moral- ity today must be viewed through the lens of human oneness — can best be pursued by recognizing the spiritual na- ture of human reality.

All of the world’s religions have sought not only to define what is good and what is bad, but also to develop the inner faculty that can help the individual to perceive and apply such ethics in difficult situations. This inner faculty relies in large part on ac— knowledgment that we all have rational souls, and that we are responsible for our actions before the Creator.

The moral teachings of the world’s great religions, likewise, offer a basic frame- work for moral development — once we look beyond the differences in religious ritual, cultural practice or theological dogma that have blinded so many to the inherent oneness of religious truth.

One starting point for moral develop ment today, then, lies in a concerted reﬂec- tion on the commonalties inherent in the great religious and moral systems, a reﬂec- tion which inevitably reveals that each one espouses unity, cooperation and harmony among people, establishes guidelines for responsible behavior and supports the de- velopment of virtues which are the founda- tion of trust—based and principled interac-

tions. Every religion has taught that moral- ity begins with the so—called Golden Rule — that one should act towards one’s neigh- bor as one wishes others would act to- wards oneself.

The Golden Rule must now be applied on the global level, such that all are consid- ered as our neighbors. As Baha’u’llah wrote more than a century ago: “That one indeed is a man who, today, dedicateth himself to the service of the entire human race. .. It is not for him to pride himself who loveth his own country, but rather for him who loveth the whole world.”

Baha’is accept the idea of religious oneness — as well as the reality of human oneness — as a matter of fundamental belief. From these concepts ﬂow other important ideas that must become a main- stay in any program of moral development in our age. These include the following concepts:

' that rectitude of conduct, trustwor- thiness and honesty are essential elements in the foundation of stability and progress in the world;

0 that purity of motive offers a guid- ing light for all human endeavor, inasmuch as sincerity of purpose is a trait that can be recognized and practiced by any soul, re- gardless of his or her culture, education or background;

0 that service to humanity — not the pursuit of money, position or status — is the source of happiness, honor and mean- ing in life. 9

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Mary Power, right, who has served as Director of the Baha'i International Community's Office for the Advancement of Women since 1992 and worked in the Community's United Nations Office in New York for more than 25 years, retired on 30 June 1997. Ms. Power led the Community's representation at many recent UN conferences on women, including the 1995 Fourth World Conference on Women in Beijing. She will be succeeded as Director of the Office for the Advancement of Women by Bani DugaI-Gujral, left, who has served in the New York office since 1994 as an Alternate Representative of the Baha'i Internationial Community to the UN. Ms. DugaI-Gujral, a native of India, has a law degree from the University of Delhi and a master's degree in environmental law from Pace University in New York state.

The moral teachings of the world’s great religions offer a basic framework for moral development — once we look beyond the differences in religious ritual, cultural practice or theological dogma that have blinded so many to the inherent oneness of religious truth.

[Page 4]At a “Pre-Earth Summit Forestry Gathering" in Athens in May, HRH Prince Michael of Kent (at left) spoke about why governments should protect at least 10 percent of their forests, praising the fact that Greece has agreed to do so. Also addressing the gathering were (left to right): Dimitrios Sarafoglou, Secretary General of the Greek Ministry of Environment, Town Planning and Public Works; Nicholas Hanley of the European Commission; Elias Beriatos, Greek Secretary General of Forests and Natural Environment; and Francis Sullivan of the Worldwide Fund for Nature (WWF). The gathering was sponsored by three non—governmental organizations: the WWF, the Hellenic Centre for Adult Education and Illiteracy Combat (EKEPEKA), and the Baha'i Community of Greece.

In the context of the renewed emphasis on N60 activity to protect the environment and promote sustainable development, the event reflects how international non- governmental organizations can maximize their effectiveness by working with locally based groups.

()NF COUNTRY / April-Iune I997

In Greece, NOGS organize a

diplomatic event to protect forests

ATHENS — With its highly varied terrain, combining rugged mountains in the north with sun-drenched Mediterranean islands in the south, Greece contains diverse ﬂora and fauna — and some of Europe’s few remaining pristine forests.

“Unlike the rest of Europe, Greece still has a fair portion of its original forests left,” said Francis Sullivan, a forest specialist with the World Wide Fund for Nature- International (WWF). “Something like 20 percent of Greece is still forests, which is unusually high."

It was a significant event, therefore, when the Greek Government announced in May that it would set aside some 10 percent of its forests as protected areas, in line with an international campaign under— taken by the WWF.

The announcement came at a special “Pre-Earth Summit Forestry Gathering,” which was cosponsored by the Hellenic Centre for Adult Education and Illiteracy Combat (EKEPEKA) and the Baha’i Com- munity of Greece, two grassroots—level non- governmental organizations (N GOS).

In the context of the renewed empha- sis 0n NGO activity to protect the environ- ment and promote sustainable develop- ment, as expressed at the recent Earth Summit + 5 [See page 6], the Gathering is reﬂective of the degree to which Interna-

tional NGOs such as the WWF can maxi- mize their effectiveness by working with locally based NGOs.

The Greek Baha’i Community, which has itselfundertaken a number of small-scale environmental projects, provided key logisti- cal support in helping to prepare for the Gathering, which had the character of an international diplomatic event. The Commu- nity also used its contacts overseas to help facilitatearoyalpresence,w0rkingwithWWF to bring HRH Prince Michael of Kent from England to address the Gathering.

Without this kind of local and interna- tional support, said Mr. Sullivan, it would not have been as easy to win the Greek Government’s commitment.

“There was a lot of good will in the Greek Government towards this pro- posal,” said Mr. Sullivan. “But what we did was to create a high level opportunity to do something that might not other- wise have been done."

“Forests for Life”

Held in the prestigious Old Parliament Building on 30 May 1997, the Gathering drew the participation of key Greek minis- tries, including the Ministry of Foreign Affairs and the Ministry of Environment, Town Planning and Public Works. In all, more than 150 guests attended, including the Mayor of Athens, diplomats, govern-

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[Page 5]ONE COUNTRY / ApriHunc I997

ment officials, and representatives ofNGOs and academia.

The announcement that Greece would protect 10 percent of its forested area came as part of an international “Forests for Life” campaign by WWF, which has so far ob- tained similar pledges from 20 nations.

“It was encouraging to see countries such as Greece recognizing that conserva- tion of a representative sample of their forest resources was an essential compo- nent of sustainable development, and ac- knowledging their responsibility to the in- ternational community to ensure the pres- ervation of their share of the planet’s bio- logical heritage,” said Arthur Dahl, a deputy assistant executive director for the UN Environment Programme, Who also ad- dressed the Gathering. “The Greek Gov- ernment and WWF should be complimented for this important initiative. ”

WWF launched the campaign in 1995, aiming to establish “an ecologically repre- sentative network of protected areas cov- ering at least 10 percent of each forest type by the year 2000.” The campaign has gained impetus after a WWF-sponsored mapping study in 1996 discovered that only 6 per- cent of world’s forests are protected. It has gained further support as governments and NGOs have realized that key interna— tional agreements to protect forests, as urged by the accords (Agenda 21) adopted in Rio de J aneiro at the 1992 Earth Summit, have failed to materialize.

“Concrete commitments to act now to bring ongoing forest loss to a halt are few and far between, despite agreement about the importance the world’s forests have for survival of life on earth,” said Prince Michael. “Current protection levels are inadequate to ensure that biodiversity and ecological processes can be maintained.”

The campaign, in a nutshell, is an effort by the WWF to bypass interna- tional inaction on forest protection. “We believe that the international negotiations on forests are taking place at completely the wrong rate," said Mr. Sullivan, who heads the Forests for Life campaign. “At current rates of forest use, we estimate there will be virtually no natural forests left in 50 years. And there has been no meaningful agreement which has changed this on the ground.”

As part of the campaign, WWF Presi-

dent (emeritus) HRH the Duke of Edinburgh has written to more than 50 heads of state, asking them to support the 10 percent protection target. “The Greek event is a very significant stepping stone in our campaign,” said Mr. Sullivan. “It al- lows us to reach our internal objective of getting 20 countries signed up by June. And if Greece can do this, then any other country can.” Baha’i Environmental Activities

Co—sponsorship of the Gathering was one of a broad range of environmental projects undertaken by the Baha’i Com- munity of Greece in recent years, said Socrates Maanian, secretary of the Community’s national governing council.

“We’ve had many youth projects deal- ing with the environment, such tree—plant— ing, cleaning up beaches, sponsoring lec- tures and so on," said Mr. Maanian. “So this event was a natural step for us.”

Mr. Maanian said that the Baha‘i Com- munity of Greece was established in 1957 and now has local communities in some 21 towns and cities. Their work in support of the Gathering lay chieﬂy in making con- tacts with the Government in order to elicit their support for the event, helping to send out invitations, and making local arrange- ments for venue. EKEPEKA also played a key role in facilitating contacts in the Greek Government.

At the international level, assistance came from Ms. Guilda Walker, a repre- sentative of the Baha’i International Com- munity [and an associate editor of ONE

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Among the speakers at the gathering was Nikos Anagnostopoulos, president of the Hellenic Centre for Adult Education and |||iteracy Combat (EKEPEKA), a co- sponsor of the event.

The Bahé’i Community of Greece has undertaken a number of small—scale environmental projects in recent years, from tree-planting efforts to the sponsorship of lectures on sustainable development. Shown below are members of the Community participating in a beach cieanup project in lraklion, Crete, in August 1996.

[Page 6]Ms. Guilda Walker, left, shown here with H.E. Konstantinos Stefanopoulos, President of the Greek Republic, was a major force in helping to organize the Athens gathering. She is a representative of the Bahé’i International Community and an International Advisor to the World Wide Fund for Nature.

“This is an occasion when the non-governmental organizations should come to

the rescue.” — General Assembly President Razali Ismail

COUNTRY]. Ms. Walker is an Interna- tional Advisor to WWF and she helped facilitate the presence of Prince Michael and other international dignitaries. “Without Guilda, we never would have achieved the event,” said Mr. Sullivan, ex- plaining that she helped not only to pull together high level international contacts, but also to enlist the local support of the

ONE COUNTRY / Aprilelune 1997 ————-————_—_—_

Greek Baha’i community.

In his talk, Prince Michael formally thanked the Baha’is for their support, noting that this was the fourth such forestry—related event co—sponsored between the WWF and the Baha’i International Community in re cent years. [See the july-September 1994 edi- tion 0fONE COUNTRonrinfieration about

previous World Foreshy Gatherings] Q

Earth Summit + 5, downbeat in its assessment of progress Since R10, sends NGOS home With new energy

UNITED NATIONS — Five years ago, after some 118 world leaders at the first “Earth Summit” in Rio de Janeiro adopted Agenda 21, a global program for environ— mental protection and economic develop- ment, it was greeted with banner headlines and diplomatic congratulations.

This year, when some 53 heads of state and government showed up for an “Earth Summit +5” meeting in New York to gauge the progress that has been made since Rio, the outcome was considerably more down- beat. Many government representatives themselves said that Rio’s promise for a new spirit of international cooperation to promote “sustainable development” had not been realized, and many commentators ﬂatly called the meeting a failure.

Yet some participants and observers found reasons for hope in the 23-27 June

meeting’s outcome, suggesting that through crisis new strength can be found for future action.

“This is an occasion when the non- governmental organizations should come to the rescue,” said Malaysian Ambassador Razali Ismail, who chaired the New York Summit in his capacity as President of the UN General Assembly. “1 think the job is clearly cut out for the NGOs to reexamine this document, see what is wanting, then go back to the grassroots and push and agitate for more sincere, honest implementation of all the aspects of Rio.”

And NGO representatives, who were also largely disappointed with the Summit’s failure to resolve a number of key environ- mental issues, likewise resolved to work harder. “I’m going home with not only a lot of hope but a lot of strength to continue the

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[Page 7]ONE COUNTRY / April-Junc 1997

work,” said Chief Bisi Ogunleye of the Ni- gerian Countrywomen’s Association. “Be- cause now I have the full belief that it is people that can save the world, not govern- ments. Now it is up to civil society to save the planet.”

Unsustainable development

At its adoption five years ago, Agenda 21 sought to address a wide range of chal- lenges, from the threat of global warming and the depletion of natural resources to the erosion of the ozone layer and the loss ofbiodiversity. Agenda 21 also linked these challenges to human needs, discussing the connection between environment and development in addressing the problems of overpopulation, excessive consumption, and the widening gap between the rich and the poor. In the process, the term “sustain- able development” came to epitomize the world’s desire both to protect the environ- ment and improve the material welfare of its peoples.

Although there have been positive de- velopments, including a continued rise in world food production, a slowdown in popu- lation growth, and a number of regional improvements in environmental quality, many of the trends and problems that faced leaders in Rio remain unabated or have worsened. Among other things, nations have failed to agree on how quickly they must reduce carbon dioxide emissions, a major cause of global warming, and how they must act to protect the world’s forests, which are fast disappearing. [See page 4.]

Beyond such details, perhaps the most serious shortfall in meeting the expecta- tions of Agenda 21 was the failure of the North (the so-called “developed” nations) to meet a pledge to increase monetary aid and technical assistance to the South (also known as the “developing” world) so that the South can enjoy the benefits of devel- opment without causing the same levels of pollution and environmental damage Northern countries created during their development.

Unlike at other recent UN Summits, governments failed to reach agreement on a joint political statement about over- all direction for action in the future. “The failure to produce a political statement reﬂects the crisis of credibility and confi- dence, as well as good will, between the rich and poor nations, between the North

and the South,” said Martin Khor, direc- tor of the Third World Network, an NGO coalition. “The compact [at Rio] was that the North would change its model of development and provide aid, and that the South would change its own patterns of development, so that it would not go the way of high energy use. But the aid given by the North did not rise. It fell.”

Yet some said that the atmosphere of confession that evolved around the Sum- mit may be good for international relations and cooperation in the future — and pro- vide a forerunner of what the world can expect as it prepares to assess the results of other global plans of action from the UN conferences that followed Rio, such as the 1995 Social Summit in Copenhagen and the 1995 Fourth World Conference on Women in Beijing.

“It is perhaps because of its acknowl- edged failures that the Earth Summit + 5 shows signs of a new level of maturity in the international system,” said Lawrence Ar- turo, director of the Baha’i International Community’s Office of the Environment. “It is only from such a process of frank consultation that a new level of genuine international cooperation can emerge. In this regard, despite the missed targets and obvious divisions, we considerthe outcome here quite hopeful and a harbinger of the kind of honest assessment and hard work that the international community will in— creasingly have to undertake if its common challenges are to be resolved.” 0

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“Now I have the full belief that it is people that can save the world, not governments. Now it is up to civil society to save the

planet.” -— Chief Bisl Ogunleye

The Earth Summit +5, held in June to assess environmental progress since the 1992 Earth Summit in Rio de Janeiro, drew a moderate amount of media attention. Shown below is the forest of satellite uplink dishes from television broadcasting trucks in front of the UN during the speech of U.S. President William Clinton.

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“No reform can take place without civil society.” —BeIIa Abzug, co- chair of the Women ’5 Environment and

Development Organization (WEDO)

Chairing a meeting held on 30 April entitled “NGO Consultation on Increasing Access to the UN General Assembly and its Main Committees and All Areas of the Work of the UN" was Techeste Ahderom, the principal representative of the Baha'i International Community to the UN, shown in the center below. To the right is Maurice Strong, Secretary General of the 1992 Earth Summit and head of an official UN task force on reform of the United Nations system. On the left is Afaf Mahfouz, First Vice President of the Conference of NGOs (CONGO).

ONE COUNTRY / Aprililunc 1997

UN reform tied to NGO access

UNITED NATIONS—Amongthe keypoints to emerge from a 30 April meeting on in- creasing UN access for Non—Govemmental Organizations (N GOs) was a conviction that effective reform of the United Nations sys tem hinges on its willingness to accommo- date greater participation by civil society. “No reform can take place without civil society," said Bella Abzug, co-chair of the Women’s Environment and Development Organization (WEDO), an NGO which has played a critical lobbying role at recent UN conferences. “NGO representatives should be on all task forces for UN reform. Unless that happens, all of the wonderful partner- ship experience we’ve had, from Rio de Janeiro to now, will be thwarted.” Likewise, Maurice Strong, head of a task force on UN reform, indicated that his report will stress the importance of NGOs. “The UN realizes that there has been an immense transformation in the whole role of governments and government bod- ies,” said Mr. Strong. “It is too much to suggest that governments are not the main bodies. They are and will continue to be. But they are no longer as inclusive in their ability to affect events, and the reality is that the activities that determine the quality of life in the human community take place in the organizations that you represent.” NGOs currently have access to many UN bodies. In particular, the Economic and Social Council (ECOSOC) , which oversees UN social and economic programs, has

granted more than 1,500 NGOs the right to be present, to lobby, and to make state- ments to certain committees and agencies under its authority. The Department of Public Information (DPI) allows another 1,500 NGOs to observe some types of UN meetings. And many onetime events or conferences, such as the 1992 Earth Sum- mit in Rio de J aneiro, have set up their own procedures for access.

The main decision-making body of the UN, the General Assembly, does not offer formal access. But the growing in- ﬂuence of NGOs, exemplified at major UN conferences like the Earth Summit, has led many to suggest that govern- ments must allow access to the UN’s main bodies. The General Assembly it- self has established a working group headed by Ambassador Ahmad Kamal of Pakistan to examine this idea.

Amb. Kamal, who addressed the NGO- sponsored meeting, warned that some gov- ernments are leery of increased access. ”The highest levels of the UN have recognized that there is a constructive role to be played by NGOs,” he said. “The problem arises because, in the subconscious of many mem- ber states, there is a feeling that the debate is one about power—sharing."

Little will be resolved until Amb. Kamal's working group completes its work — and the General Assembly itself turns its attention to the issue, possibly after the 52nd Assembly convenes in September.

However, events atJune’s Earth Summit + 5 [See page 6], which was itself a “special session" of the General Assembly, appear to bode well for the possibility of increased access. At the Summit, NGOs were allowed access to many meetings, and 12 speakers representing N GOs and other“major groups” — such as youth, farmers, business groups and indigenous peoples — were allowed to make statements from the same podium as heads of state.

Ambassador Razali Ismail, President of the GeneralAssembly, said after the Summit that he was “very happy” to see such partici— pation. “One of the important features of this Special Session is that we have been able to bring the non—governmental sector right into the plenary of the General Assembly,” he said. "This is a milestone.” 0

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[Page 9]ONE COUNTRY / April-Iune 1997

In Thailand, 21 home rown project works to assist a neg ected people

(Continued from page one)

Thailand soon joined the effort started by Mr. Intawong and they established a num- ber ofvillage-level tutorial schools and other small—scale development activities. The entire process, in turn, has helped to sup- port government—sponsored development plans for the district, including the estab- lishment of more schools.

In this regard, the efforts of the Thai Baha’i Community have been a catalyzing force in promoting positive change among the Karen people in the Omkoi District, which is one of the least developed areas in Thailand. By undertaking some small pilot projects of their own, T hai Baha’is in some respects led the way for government ef- forts, both by showing what was possible and by serving as a critical liaison between officials and the Karen population. In this way, the entire effort here demonstrates how a grassroots non-governmental orga- nization can give key support to national development plans.

The story here is also of a homegrown project that, with minimal help from the outside, has been able to sustain itself over nearly a decade. It started notwith aid from the international or even the national level, but rather when a nearby community of individuals, with few resources of its own, rose up to assist less fortunate neighbors.

And those who have been touched by these efforts say they have generated a distinct momentum for long-term change.

Long Neglected

The Omkoi District comprises some 300 villages and sub—villages on 2,336 square kilometers near the Myanmar bor- der, located about 180 kilometers south of Chiang Mai, Thailand’s second largest city. Ruggedly mountainous and heavily for- ested, the district is 85 percent populated by the Karen people, an ethnically distinct hill tribe whose indigenous lands extend over areas of Thailand and Myanmar.

In part because they have their own language and customs, the Karen have been isolated from mainstream Thai cul- ture. This isolation has manifested itself in a pattern of neglect and even prejudice. Certainly, many Karen believe that they have been looked down upon in the past.

The Karen population here also faces a number of economic problems. Because of the difficult terrain, agricultural land is scarce; as well, farmin g practices are primi- tive, relying largely on traditional slash and burn techniques. To supplement their meager farm incomes, many families work part of the year outside the district as migrant laborers. According to the District Development Office, the average annual income per family in 1990 was about $400

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Sunapa Dechatattanon, at left, leads a class in moral education at the Omkoi Baha’i Institute, which serves the Karen people in northern Thailand. Ms. Dechatattanon is director of the Institute, which was founded by local Bahé’is from the region in the early 19908.

The Omkoi Bahé’i Institute is a locally initiated project that, with minimal help from the outside, has been able to sustain itself over nearly a decade, all the while generating momentum for long- term change. The project also demonstrates how a grassroots non— governmental organization can give key support to national development plans.

[Page 10]

ONE COUNTRY / April-Iunc 1997

ﬂua‘ijaiggiiziqmﬂd UWMTZHNWUU _ ,‘BAHéLFEEEE

Boonphan Intawong, center, was the first Baha’i to do development work among the Karen people in the Omkoi District. A school teacher, he began going into the area in 1988 and soon enlisted other Bahé’is in his home town of Takham Neau, including Chum Mopoh, left, and When Chinawon, right, to assist in

a year, although subsistence farming pro- vides a clear supplement.

Other concerns include inadequate access to year-round supplies of water, high rates of illiteracy, and a persistent problem with opium addiction. According to one Government paper, as many as 18 percent of the Karen people here smoke opium, which is grown in the region.

The Thai Government has recognized

the effort. these problems and increased spending in the district. In 1995, for example, the Gov- ernment appropriated US$200,000 for the “The most construction of new schools, a significant

addition to the annual schools operating budget of about US$80,000. Other agen- cies and NGOs, as well, continue to work here. In 1988, for example, four UN agen- cies collaborated on a four-year project to address social and economic problems in 30 villages in the nearby Paepor Highlands.

The focus of Baha’i activities has been in the area comprising the 26 villages that were identified by Mr. Intawong and his friends in the late 1980s. Inspired by their efforts, the Baha’i Community of Thailand held a special campaign in 1992 and 1993 to raise funds for a permanent institute here. About US$16,000 was donated and in 1993 the Community established the Omkoi

important and effective activity is moral education for the children and youth. [Such classes] help the youth gain confidencein themselves, to help them see their inherent

"ObilitY-" Baha’i Institute, through which current

— Sunapa Baha’i development efforts in the district Dechatattanon, are Channeled _ .

director, Omkoi :‘The purpose of the Institute, s1mply

Bahé 7 Institute put,1s to do community development, to lift

up the spiritual and physical well-being of

the Karen community here,” said Sunapa Dechatattanon, the Institute’s director.

To that end, the Institute has, at vari- ous times, run stopgap Village-level tutorial schools in the region, providing education in small or remote villages where the Government’s own program had not yet reached. During 1994 and 1995, for eX— ample, the Institute ran seven Village-level tutorial schools, offering basic education to more than 300 students in seven under- served villages. Those schools have ceased operation, in part because the Government has increased its own educational efforts in the district and in part because of changes in staff composition at the Institute.

The Institute has also offered on-going moral education and literacy classes. Aimed primarily at children and young people in the region, these classes are today the backbone of the Institute’s work.

“In the situation here, the most impor- tant and effective activity is moral educa— tion for the children and youth,” said Ms. Dechatattanon, who came to the Institute in May 1996 with her husband, Giovani de Leon, who is from the Philippines. “We believe these classes are a way to help the youth gain confidence in themselves, to help them see their inherent nobility.”

By coming to understand their nobil- ity, Ms. Dechatattanon said, the Karen youth are better able to resist the attraction to opium and other drugs. The moral edu- cation classes are also aimed at teaching that all humankind is one — and that the Karen are part of this oneness. In this way, she said, the Karen children and youth see that they are equal with others, and feel empowered to Change and advance.

“We feel better about ourselves.”

According to Karen who have partici- pated, the classes have provided a key resource — and helped them to feel equal to the Thai majority in the country.

“Some people like to say that we are stupid and we don’t know how to read or write,” said Tanyarak Sujipong, a 14-year- old girl from Pongdin, one of the Villages where the Institute has been especially active. “But the Baha’is taught us how to read and write and not to use any drugs. So now we feel better about ourselves. We feel we have equality.”

This spring, Ms. Sujipong was one of four girls who were the first Karen stu-

Pagc 10

[Page 11]ONE COUNTRY / April-Iune 1997

dents from Pongdin to be admitted into the District’s regional high school, an impor- tant signpost of the village’s progress.

Khamnoi Gilatoh, a 30year—old mother of three living in the Village of Pang Ong Mong, said that even though her 10-year- old daughter attends a nearby district—run school, the supplemental classes offered by the Institute have greatly sped her daughter’s progress.

“At the regular school, the children study only a little bit and play most of the time,” said Mrs. Gilatoh. “The teacher is absent a lot and often comes late. But at the Baha’i school, they study more and I feel my daughter has become smarter. And also before my daughter was quiet and shy. Now she has the courage to talk.”

Government officials confirmed that it is often difficult to get good teachers to serve in this remote district, where school buildings are frequently little more than a single room, open to the air and sheltered by a thatch roof. “But it is better than in the past,” said Bopit Vatavijarana, a develop ment officer with the national Community Development Division assigned to the dis- trict. “The Government is actively working here now and would like to make the whole of Thailand equal in its development.”

In this regard, the Institute has also played an important role as a catalyst for official development efforts by acting as a liaison between the Karen communities that it works with and government devel- opment officers like Mr. Vatavijarana.

According to Rong Sujipong, the 44- year-old headman of Pongdin village, the Institute has provided a link between his community and the authorities. “When we need anything, we contact the Institute and they contact the government,” he said.

Mr. Sujipong, a vegetable farmer, enumerated a series of small projects in Pongdin that the Institute has either es- tablished itself or helped the village to obtain from the government. Such projects include the village primary school, which was started by the Baha’is and then taken over by the district, a well and a piping system to bring more reli- able supplies of water to the Village, and a new day care center.

“Pongdin has become much better since the Baha’is came,” he said. “We have the school, we have tap water, and the

children have become much better from attending the Baha’i morals classes.

“Because the children have had this education, it will lead to a better future,” he said. “This all has made me feel that every- one is equal, that all the Thais are equal, and everyone around the world is equal. And it has made me feel better inside.”

No one suggests that the Institute has been solely responsible for the changes here. “It’s not to the extent that if the Bahé’is hadn’t come, the Government wouldn’t have come,” said Supachai Nimmanheminda, 40, who was Deputy District Officer from 1991 to 1992, a period when many of the efforts were started. “But for sure, they have had a good effect, and been a good support.”

Mr. Nimmanheminda, who now oper- ates a family ﬂower—growing business near Pongdin village, said the Institute has been distinctively sensitive to indigenous Karen culture. “Unlike some other groups, the Baha’is don’t go in and change things im- mediately,” he said. “They don’t go in and tell the Karen to stop believing in ancestor worship. Rather, they build something so that the people themselves can change things. So the Baha’is teach them to de— velop their own wisdom, and from that, change occurs.”

The Baha’is who have been in- volved with the Institute say their goal has been sim- ply to be of service to their less fortunate neighbors, and their motivation has come from their own un- derstanding of the principle ” - of human oneness. ‘

“I went to teach them ” " because I’ve seen that the world has developed so . much and I wanted to help them develop themselves,” ‘ said When Chinawon, a 77- year-old farmer from '( ’, Takham Neau who was one ' of the first to accompany Mr. Intawong on his initial for- ays into the district. “This is a large, large world and we shouldn’t be in the dark and we shouldn’t let others be in ,, j the dark. So we went to try to develop the community.”@

Page 1 l

“This is a large, large world and we shouldn’t be in the dark and we shouldn’t let others be in the dark. 50 we went to try to develop

the community.” — When Chlnawon

Tanyarak Sujipong, left, and Noina Sujipong, both 14 years old, are among four young girls from Pongdin village who will attend the district—run high school this year. They are the first to attend high school from their village, a place where the Omkoi Bahé’i Institute has been especially active.

[Page 12]In Nigeria, the Bahé’i Community of Ibadan sponsored an interfaith conference on “Women, Equality and Religion" at the University of Ibadan last year in June. The event reflects the wide range of activities Bahé’is around the world have undertaken to promote the advancement of women in recent years. Representatives of Baha’i, Christian, Hindu and Islamic communities took part in the conference.

Fired up by the Beijing Conference and their own commitment to spiritual principles, Baha’i communities worldwide have established special offices and committees to promote the advancement of women.

ONE COUNTRY / April-Iune 1997

_—_——__——_

Around the world, Baha’i

women’s

groups increase their activities

Among Observances of International Women’s Day this year, a celebration held in the village of Piplud near Indore, India, was likely among the most removed from metropolitan civilization.

Hosted by young tribal women, the event featured their dances, a sharing of personal experiences and a voicing of their concerns — including problems of alcohol- ism and illiteracy in their families.

It drew the attention of regional offi- cials and news media. Shri V. R. Subramaniam, the District Collector of Dhar, a main speaker, said: “It is only when women are empowered that the country can move ahead with development.”

Or maybe the gathering that qualifies as most far-ﬂung was one in Chuuk, in the Federated States of Micronesia. A confer- ence there drew more than 300 indigenous women from surrounding lagoon islands.

Held 8 March 1997, it was the second International Women’s Day observance to be held in Chuuk, and a milestone for the region. The first celebration, held eight years ago, followed the local tradition of inviting only high ranking officials to make speeches. Hence, only men were at the podium. This year, the female organizers decided to make it a women’s affair. “‘After

eight years,” noted this year’s keynote speaker, Ms. Betty Benson, “a new door has opened.”

What ties together these two events — as well as hundreds of other Observances, seminars, workshops and campaigns — is the involvement of Baha’is around the world in activities to promote the advancement of women, atrend thathas mushroomed since the establishment at the international level of a Baha’i Office for the Advancement of Women five years ago.

As of J une 1997, some 30 national-level Baha’i communities have established spe- cial offices or committees to promote the advancement of women. The trend reﬂects not only the global spread and diverse nature of the Faith, but also its fundamen- tal commitment to women’s equality.

A Spiritual Principle

“As a worldwide community, we are responding to Baha’i scripture, which ex- plicitly teaches that women and men are equal,” said Mary Power, director of the Baha’i International Community’s Office for the Advancement of Women. “As a spiritual principle, this was proclaimed by Baha’u’llah more than a century ago, some- thing that is unique among world religions.

“At another level, national Baha’i com-

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[Page 13]ONE COUNTRY / April—Iunc 1997

munities are responding to the creation of our international office, which was estab- lished by our supreme governing council, the Universal House of Justice, in 1992,” Ms. Power added. “This has done much to stimulate, encourage, and support the de- velopment of similar offices or committees at the national level. Now we are really seeing the fruits of that, in terms of stepped- up local, national and regional activities.”

An informal survey of Baha’i activities at the national level turned up myriad projects and activities in support of women’s advancement. Taken together, these por- tray a world community keenly engaged in reﬂecting on the issue within its own ranks — and energetically promoting its applica- tion in society at large.

The Women’s Day observance in Piplud, for example, was organized by tribal women who have recently received train- ing from the Indore Baha’i Vocational In- stitute for Rural Women. The decision to commemorate the Day emerged from a two-week training session on family life, which had brought together some 18 couples from remote regions to discuss the importance of family and the need for equal responsibility in parenting.

In Chuuk, likewise, although the con- ference was not organized by the Baha’is, the keynote speaker, Mrs. Benson, is a Baha’i — and she was invited because of grassroots work by Baha’is in the South Pacific to promote women’s equality.

The Beijing Platform

Many of the activities undertaken by Baha’is aim explicitly to reaffirm and imple- ment the Platform for Action adopted by the world’s governments at the United Nations Fourth World Conference on Women, held September 1995 in Beijing. More than 400 Baha’is from at least 50 countries participated in the NGO Forum on Women, the parallel conference held that year in Huairou outside Beijing. Upon their return, these women and men brought home a fresh perspective and energy.

“For me personally, participating in the Beijing events was an exceptional life experience,” said Lyn Lane, director of the Australian Baha’i Office for the Advance- ment of Women, which was founded in 1993. “It enabled me to really address is— sues from a global perspective rather than a national level which had predominantly

been my prior exposure; and it reinforced my commitment to working towards achiev- ing equality between women and men.”

Since Beijing, the Australian Office has engaged in follow—up activities, Ms. Lane said, such as working closely with CAPOW, a coalition of national women’s organizations, to support task forces on “Women and Peace” and “Women in Deci- sion-Making,” two of the “critical issues” identified by the Beijing Platform for Ac- tion.

The Singapore Baha’i Office for the Advancement of Women organized two workshops at the NGO Forum in collabo- ration with the Singapore Council of Women’s Organizations. This year it is co- organizing a nine-month-long series of talks on women’s health with the Council in collaboration with the Ministry of Health.

In the United Kingdom, the Baha’i National Women’s Committee, in addition to following issues from the Beijing confer- ence, has worked with other religious groups to support the passage of legisla- tion that would bring to justice UK citizens who have been involved in the exploitation ofchildren overseas. The Committee gath- ered nearly 10,000 signatures from 159 cities and towns in support of the legisla- tion, which was known as the Action for Children Campaign, and the legislation was approved by Parliament in March 1997.

In the United States, the N ational Spiri— tual Assembly, the community’s national governing body, is co—chair of an NGO working group composed of more than 100

Page 1 3

In the United Kingdom, the National Women's Committee, in addition to following issues from the Beijing conference, has worked with other religious groups to support the passage of legislation that would bring to justice UK citizens who have been involved in the exploitation of children overseas. Shown left to right are: Lois Hainsworth of the UK Baha'i Community, Sandra Khumbatta and the Rev. St. John Willey of the Action for Children Campaign, Member of Parliament Mark Wolfson, and Carmen Henry, Wendi Momen and Daniel Wheatly, of the UK Baha‘i Community.

[Page 14]

“Men and women are becoming more aware of the importance of working together as equal partners and the importance of the contribution of competent women to the decision-

making process.” — Cheryl Hum, Singapore Baha’i Office for the Advancement of Women.

Attendance at a series of talks on health, sponsored this year by the Singapore Baha'i Office for the Advancement of Women in collaboration with the Singapore Council of Women’s Organizations and the Ministry of Health, has been good.

ONE COUNTRY / April—Iunc I997

organizations pushing for Government rati- fication of the UN Convention on Women. The U.S. Assembly also recently issued a statement, ‘Two Wings of a Bird: Equality, the Foundation of All Human Progress,” to stimulate “broad discussion within and outside the community” on equality. Grassroots action

In addition to projects at the national level, many Baha’i women have risen to form local or regional networks.

In Denmark, 3 Baha’i Association of Women formed in J anuary 1996. “Our goal is to try to develop the potential of women, to put it simply,” said Ingegerd Bischoff, the Association’s chairwoman. So far, the Association’s members have organized a series of meetings in Copenhagen on such topics as “Women and AIDS” and “Female Genital Mutilation."

In Germany, the Baha’i Community established a Baha’i Women’s Forum a year ago and now has 130 members in 10 regions of the country. The Forum has formed a number of “topic groups” to pro- mote the discussion of issues such as “women and art," “the advancement of men” and “violence against women.” Said Gisa Meier-Floeth, secretary of the Forum: “There are great chances for the advance- ment of women —- and of men.”

In France, an Association of Baha’i Women for Development, Peace and Unity was founded in 1989 in Paris; it now has eight regional branches. “The creation of numer— ous branches is a sign of the Vitality of women

in the country at large,” said Elaheh Locascio, the Association’s secretary.

The specific issues that national—level Baha’i women’s groups and committees are involved in vary widely, often relating quite specifically to local or national con- cerns and conditions.

The Baha‘i Community of Equatorial Guinea, occupied with basic issues of so- cial and economic development, sponsored a functional literacy course for women in Malabo and Bata from November 1996 to April 1997. Working with the Ministry of Women and Social Affairs, the Community used Baha’i Centers for the courses, which taught literacy as well as reproductive health, nutrition, and basic mathematics.

In Ghana, the Baha’i NationalWomen’s Committee has focused on programs aimed at promoting healthy families and helping women to realize their full potential. “In Africa,” said Rosemary Mills~Tettey of the Ghanian Baha’i community, “research has shown that women do a lot of the produc- tive work, and yet at the same time their self-esteem is low.”

Other issues of special focus around the world include Violence against women and promoting partnership between women and men.

Community transformations

The proliferation of women's activities has also brought changes within the Baha’i community. In Austria, for example, a na- tional Task F orce on Women has orga- nized a nationwide series of seminars on themes of “Encouragement,” “Change," and “Service.” Said Daniela Hlavac—Marcak, secretary of the Task Force: “After four years of work, we believe that the general awareness of the connection between the issues of women and other topics of high relevance, for both the Baha’i community and also the whole society, has been raised.”

In Singapore, where a Baha’i Women’s Committee has existed since 1972, there has been a gradual transformation of atti- tudes of both women and men in the com- munity. “In the past many women often did not attend Baha’i events, study classes and so on, because they had to look after their Children,” said Cheryl Hum of the Singapore Baha’i Office for the Advance- ment of Women. “And at the events it was usually the women who prepared and served the refreshments and cleaned up

Page 14-

[Page 15]ONE COUNTRY / Aprililunc I997

afterwards. In our administrative decision- making bodies, we saw a predominance of men elected.

“This has changed quite substantially over the last few years as the men and women are becoming more aware of the importance of working together as equal partners and the importance of the contri- bution of competent women to the deci- sion-making process,” said Ms. Hum. “More women are now being elected to the administrative bodies in Singapore, men and women work side by side on commit- tees and at Baha’i events, men and women share hospitality duties and cleaning up after functions, and husbands often look after their children so that their wives also have the opportunity of participating in events, serving on committees, joining study classes and so on.”@

South African Baha’i wins Mandela Award

JOHANNESBURG, SouthAffica— Roslyn Mazibuko, Director of the Primary Health Care Services for the Northern province of South Africa and a member of the South African Baha’i Community, was recently given the Nelson Mandela Award for Health and Human Rights.

In ceremonies on 29 May, Ms. Mazibuko was one of three receipients of the annual award, which recognises out- standing contributions and commitment to improving the health and the health care of disadvantaged populations. The award recipients are selected by a committee con- stituted in consultation with President Mandela.

Ms. Mazibuko’s organization was in- strumental in the development of a manu- ally operated stone breaker, appropriate technology that was featured in a recent issue of ONE COUNTRY. [See “New hope forAfrica ’s beleagueredstone breakers, ”july- September 1996]@

Review: Wisdom ofLove

(Continued from back page)

thiness, both among its workers and its customers, writes Dr. Marcic. As a result, she says, H—P (as the company is known) benefits in numerous ways, from the will- ingness of suppliers to put H-P’s orders

first (because they trust that their con— tracts will be honored) to an ability to recruit the best workers (who know they will be treated with respect). H—P ship ments are even cleared faster by customs agents at international borders, she says, because of the company’s reputation.

Likewise, she writes, Semco, the larg- est marine and food-processing company in Brazil, benefits in the marketplace be- cause of corporate policy which treats employees with respect and trust. Com- pany president Ricardo Semler, she says, has introduced methods to promote em- ployee participation, profit—sharing and in- formation exchange. “By turning over most power to his employees, Semler has cata- pulted his company into incredible growth in revenues over ten years, despite incred- ibly harsh and unpredictable economic conditions in Brazil,” writes Dr. Marcie. “At Semco, people are self-propelled, in- stead of being pushed forward.”

Dr. Marcic uses extensive citations from other like-minded management theorists to bolster her Views, and thus offers a superb summary of the best think— ing in the new genre. But perhaps the most useful aspect of the book are the numerous tables and lists by which she categorizes and codifies this thinking. In this regard, it excels as a concise work- book for managers who wish to quickly digest and understand the best of vari- ous spiritual management theories.

Dr. Marcie, who is a Baha’i, concludes that such new management techniques cannot be adopted halﬂieartedly. She cites a study saying that half of all organizational change efforts fail. “To be real, to be last- ing,” she writes, “change must be genuine and must spring from the deepest, most basic level of human needs and values.”

Unless managers themselves are sin- cere, she says, unless they genuinely seek to implement “the wisdom of love” in their own lives, “all the strategies, slogans, and training programs in the world will not help.”

Throughout the book, Dr. Marcie draws on the holy scriptures of all the world’s religions for quotations to illumi- nate the Virtues that she believes are most needed by modern managers. Ac- cordingly, people of virtually any faith will find the book relevant and inspiring.@

Page 15

“Some people think that spirituality and daily practical life are separate issues. One of the purposes of this book is to show that spiritual behaviors should be practiced in a factory as much as

in a temple.” — Dorothy Marcie

[Page 16]HOW prophets lead to profits

Managing with the Wisdom of Love: Uncovering Virtue in People and Organizations

By Dorothy Marcie

Jossey—Bass Publishers

San Francisco

ONE COUNTRY / April-Iune 1997

Between increasing global competition for market share, growing pressure from stockholders for profits, and expanding expectations for greater quality from cus- tomers, the business world has become vastly more complex in recent years.

These trends have, in turn, spawned a whole new genre of literature: books about fresh ideas in business management that seek to address the challenges faced by modern corporate leaders.

These books can be crudely divided into two categories. First there are those that take a mainly materialistic approach, arguing that money and profit are what business is all about and the best way to m o t i v a t e workers and organizations is by the time- tested carrot and stick. The second category argues that altruistic values and moral principles are what really make people and companies work better.

Inasmuch as the first category is the most traditional one, embodying the largely discredited maxim that “the boss is always right,” it is the second classification, with its paradigm—shifting ideas about the im- portance of moral values in business, that has gained the most attention of late.

Into this fold comes Dorothy Marcic with a new book entitled “Managing with the Wisdom of Love: Uncovering Virtue in People and Organizations.” Published in May by J ossey—Bass, a subsidiary of Simon and Schuster, the 130page book offers a superb overview of the “spiritual manage- ment” paradigm — as well as numerous keen insights in its own right.

Dr. Marcie, who recently returned to the United States after a four years at Czechoslovak Management Center in Prague under a Fulbright scholarship, es- sentially argues that business and com- merce are governed by the same laws that rule other human relationships and, in this regard, it is the age—old wisdom of the golden rule — along with other cardinal virtues — that produces the best results.

“Some people think that spirituality and daily practical life are separate issues,” she writes. “One of the purposes of this book is to show that spiritual behaviors should be practiced in a factory as much as

in a temple.”

She then outlines some of the key values — including love, justice, dignity, respect and service —- that comprise the “new management virtues” that are needed in the contemporary workplace. These Vir- tues, she writes, are more than subsidiary niceties: they are the path to long—term corporate survival and success.

“Companies that break spiritual laws, that lack love, integrity, justice, and re- spect, will over time show negative effects in some way,” she writes. “They may ini- tially be successful, or even successful for quite awhile, particularly if they have clever managers or little competition. However, the results of lovelessness, injustice, and disrespect will eventually make the organi- zation less productive than it might have been. In the long run, the company will suffer alienation ofworkers, disenfranchise- ment of customers, loss of community re- spect, and so on.”

Drawing on some 20 years of experi- ence as a professor of business and man-

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agement, she backs this theme up with numerous anecdotes about companies that have followed the path of virtue and thrived. Hewlett—Packard, a major American com- puter and electronics manufacturer, has a wide reputation for honesty and trustwor-

(Continued on page 15)

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